Artificial provides cutting-edge, digital follow underwriting technology, enabling Smart Follow to deploy its capacity in novel ways that enhance the experience for brokers and their clients.

Smart Follow and Artificial have been in partnership for over a year, and the continuation of this collaboration will support the accelerated growth and development of their augmented offering.

Farris Salah, Head of Smart Follow, said:

“We are delighted to continue our collaboration with Artificial. They have been a true partner in every sense, and together, we have built differentiating insurance products. The partnership has accelerated our goal of digitising insurance and delivering augmented underwriting at scale and we are excited about the range of innovative opportunities we will unlock in the smart follow space next year."

David King, Co-CEO and Co-Founder at Artificial, said:

“We are pleased to continue our partnership with Apollo on this cutting-edge Smart Follow collaboration. Over the past year we have worked together to create precise digital underwriting solutions for Apollo’s broking clients. The collaboration allows Apollo’s Smart Follow team to give reliable and flexible decisions underpinned by their codified appetite, improving efficiency, and enhancing the experience for brokers.”

The renewed partnership comes at an exciting time for the industry as highlighted in the recent LMA report, ‘The Growth of Enhanced Underwriting in the Lloyd’s Market: The New Normal?’ which discussed the rise of smart follow and the importance of augmented underwriting.