PressPress releases News Smart Underwriting MGAs

Augmented Underwriting MGA launches in partnership with Artificial

Artificial
Artificial10 Jul 2025

LONDON, 10th July 2025 – Artificial is proud to announce its partnership with new MGA, Augmented Underwriting, founded by Dan Prince.

Artificial Labs press release

Artificial is providing the digital infrastructure behind Augmented Underwriting’s strategy, supplying the MGA with its advanced Smart Underwriting platform. The partnership also includes support from Artificial in Augmented’s fundraising.

Built for carriers and MGAs, Artificial’s Smart Underwriting codifies underwriting appetite, automates triage, and enables scalable deployment of capital, creating a digital operating model purpose-built for the specialty market. At Augmented, the technology will underpin a fully AI-enhanced, algorithmic underwriting model that facilitates smarter follow decisions and builds dynamic digital relationships between brokers and carriers.

Dan Prince, Founder of Augmented Underwriting, said:

“Working with Artificial was a clear and logical decision. We’ve known the team for years, and we share a belief in giving underwriters the tools to operate more effectively in a digital world. For us, their highly configurable platform offered the fastest route to market. Combined with our own MGA and data expertise, we’re building a powerful proposition for brokers and carriers alike.”

Ed Howkins, Chief Growth Officer of Artificial, added:

“We’re delighted to support Augmented Underwriting as it enables more underwriters to trade with their brokers digitally. Our Smart Underwriting platform gives MGAs the ability to codify complex appetite and decisioning rules, automate triage, and deploy capital at scale. With Dan’s excellent leadership and our digital infrastructure, Augmented Underwriting is well placed to lead the next wave of specialty innovation.”

For more information, contact Artificial.

Never miss an update

Sign up for the latest insurtech insights with our mailing list and receive only the most relevant articles delivered straight to your inbox.

By submitting your details, you agree to receive occasional marketing emails from us. We will never pass your details to any third parties. For further information on how we manage your personal data, visit our Privacy Policy.

We and selected third parties use cookies or similar technologies as specified in the cookie policy. Learn more