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Artificial raises £9.5m Series A funding round

Artificial Labs has raised a Series A funding round of £9.5m led by Force Over Mass Capital with participation from existing and new investors, including Mundi Ventures, No.9 and MS&AD Ventures.
Artificial’s technology enables an insurer to accept, refer or decline submissions based not only on the characteristics of a risk, but also its value in relation to a target portfolio. As a result, insurers can realise significant operational efficiencies with the opportunity to use all available data for improved risk selection. This benefits both day-to-day and strategic objectives.
The Artificial platform integrates with brokers and insurers on any data set, system or application, normalising data and allowing underwriters to either approve or decline risks in seconds and focus on high-value decision making. Decision making can either be instant or reduces the time for a human to bind up to 85% and allows for informed portfolio management.
The Series A round comes on the back of unprecedented growth in 2021. The company has grown its strategic partnerships to include several leading global insurers and brokers such as Convex, Chaucer, Aon, AXIS and Ed Broking, and the platform is now used across a wide range of specialty product lines.
Investment will be used for continued expansion and to further develop the platform across both Smart Lead and Smart Follow underwriting.
David King, Artificial Co-founder, commented:
Wouter Volckaert, Chief Investment Officer at Force Over Mass:
Jon Soberg, Managing Partner at MS&AD Ventures:
About Artificial
Artificial is an insurance software business offering algorithmic, data extraction and machine learning solutions to commercial insurers, empowering them to write better risks, faster. The company provides solutions to partners across the London and global markets, including Convex, Chaucer, AXIS and more.
The Artificial platform specialises in instantly and accurately capturing data at the point of entry for use in downstream applications. The platform enables clients to augment this data through effortless integrations and use it to write risks algorithmically, build contracts and feed into other systems...
About Force Over Mass
Force Over Mass focuses on B2B technology innovation (Industry 4.0, Artificial Intelligence, Fintech) in Europe and the UK. We invest in companies that combine transformational technology with strong business models.
The FOM partners and team have worked together on 100+ investments across all FOM Funds. We believe that consistent performance is driven by broad sourcing, a disciplined investment process, helping companies scale, and optimal portfolio construction.