Analysis, ideas and new thinking from inside the market


What a mud map actually looks like

If you've never worked a large property placement, you've probably never seen a mud map. Most people outside this market haven't. But if you want to understand why insurance technology is such a hard problem to solve, and why so many smart people have tried and failed, this is a good place to start.

Eric Joost

Eric JoostPresident, US

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  • People

Designing for complexity: Meet the Design team at Artificial

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Cocktails, sushi and a new look: our thank-you night at SUSHISAMBA

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Shaped around you: Meet the Engagement team at Artificial

  • Case study

Powered by Artificial: How Apollo turned follow capacity into a competitive advantage

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  • News

Artificial named in the 2026 CB Insights Insurtech 50

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  • Product

AI you can understand, control and defend

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  • People

Artificial appoints Christopher Lohmann as Head of Europe to lead European expansion

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Redesigning consortia for the modern London market
  • Product

Redesigning consortia for the modern London market

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Podcasts

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  • Podcast

How to launch a multi-line digital consortium brokers want to use

37 min
·
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  • Podcast

The myth of the mandate: why compulsion alone never changed the London market, with Mark Geoghegan

50 min
·
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  • Podcast

The innovation myth: why big insurers can move faster than you think, with Dominic Wate

32 min
·
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  • Podcast

'We can't do that': the phrase that's finally disappearing from insurance technology, with James Benham

46 min
·
Listen

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